September 3, 2007

OVERVIEW
Theheritagearchives.com ("The Heritage Archives”) is committed to protecting the privacy of our members' personal information. The purpose of Our Privacy Policy is to inform you of The Heritage Archives's information practices related to the personal information that you provide, when using our services ("Your Information"), including:

Our Privacy Policy does not apply to the practices of companies that we don't own or control or to people that we don't employ or manage. We encourage you to read the privacy statements of each and every website that collects personally identifiable information about you. Our Privacy Policy applies solely to information that The Heritage Archives collects about you as a user of the You are The Heritage Archives.com ("the Site"). Our Privacy Policy is incorporated into and subject to the terms of the The Heritage Archives Terms of Service. Each time you use the Site, you signify that you have read, understood and agree to be bound by the Terms of Service, which incorporate Our Privacy Policy. If you do not agree to the terms of Our Privacy Policy, you must discontinue using the services on our Site and terminate your use of the Site.

COLLECTION AND USE OF YOUR INFORMATION.

1. When You Register

During the process of using the Site, you may be required to provide certain personal information, such as your name, mailing address, e-mail address, phone number, birth date, marital status, password, and a other identifying affiliations such as with a school, college, workplace or military assignment. Please keep in mind that your personal information will not be viewable by other members. Your information is not publicly displayed on the Site, but some of your Information may appear as the result of searches conducted on the Site by others who can independently identify you using certain limited parameters.

2. When You "Surf" the Site

Log Files
Like most standard The Heritage Archives servers, we use and maintain the information that we obtain from your browser on our server logs. This information can include Internet protocol (IP) addresses, browser type, Internet service provider ("ISP"), and other data. We may use this information to analyze trends, administer the Site, track user movement in the aggregate, and gather broad demographic information for aggregate use. We may associate this information with your Personal Information to resolve technical issues and support security for our users. We will not share your information with anyone else

Cookies
A cookie is a small piece of data that is sent to your browser from a web site's computers and stored in a browser-related file on your computer's hard drive. Cookies are uniquely assigned to your computer, and are read by a web server in the domain that issued the cookie to you. We link cookies to your unique registration number and use them to enhance and personalize your experience on the Site, including helping authenticate you when you use the Site, remembering your preferences and registration information, and customizing the content and advertisements provided to you on the Site. For example, storing a cookie on your computer allows you to login without typing the registered e-mail address or registration number and password. We also use cookies to deliver information and fresh content specific to your interests. If you do not want these cookies stored on your computer you can reject cookies by modifying your browser setting accordingly (each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences). However, if you choose to reject cookies, you may not be able to access products and services that we offer that require you to "login" or "sign in". Please also note that certain types of emails available through the Site may automatically log you into the Site and/or set new cookies when you click on the links in the emails and that you may need to manually remove such cookies if you do not want them to be set on your computer. See section titled "Third Party Ad Servers" below for additional information about cookies.

Web Beacons
A web beacon (also known as a clear gif) is a tiny graphic with a unique identifier that is placed on a web page or within an email. It is similar in function to a cookie, and is used to collect a limited set of information, such as a cookie number, time and date of page view, and a description of the page on which the web beacon resides. The Heritage Archives and its third party advertisers may use web beacons to compile aggregate statistics about which advertisements and promotions users have seen and how users responded to them. This information helps us better manage content on the Site by informing us what content is effective. In addition, we may use web beacons in our promotional e-mail messages to count how many messages and which emails have been opened and acted upon. This use allows us to gauge the effectiveness of certain communications and our marketing campaigns. The Heritage Archives does associate web beacons to individual member personal information for internal purposes only, in an effort to understand our members individual preferences with our email products.

3. When You Use the Site

We have developed a Site that uses a "double-blind" e-mail system, which hides the email addresses to protect the privacy of both the sender and receiver. When using the Site, it is up to you to choose when you are comfortable disclosing your e-mail address, or any other contact information, to others. The Heritage Archives respects the privacy of member communications sent through the Site and does not read or disclose those communications unless we believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of The Heritage Archives Terms of Service, or as otherwise required by law enforcement.

4. When You Find Other Members on the Site

The Heritage Archives gives you the ability to find other members by searching using specific identifying information using the search functionality on the Site. When you find other members, you cannot view their personal profiles unless they have decided to share their information with you. Every time that you search another member’s profile, your name and the date of your visit will be viewable by that member as someone who visited that member’s profile unless you opt out of having your name automatically left on other members’ profiles. If you opt out of automatically having your name left on other members’ profiles, you will still have the ability to leave your name on specific members’ profiles on an individual basis.

5. When You Participate in Surveys

From time-to-time, we may request information from our users via surveys relating to our services or on behalf of our affiliates or third-party advertisers. When you participate in a survey, we may request contact information (such as your name and e-mail address) or demographic information (such as your zip code, age or income level). The Heritage Archives conducts surveys in order to target advertising and content and to better understand members’ needs and opinions. The Heritage Archives may share, in aggregate form, information it collects from these surveys with its advertisers, partners, affiliates and the general public, but will not share survey information containing personally identifiable information with any third party without your prior consent. Participation in these surveys is completely voluntary, such that you have the choice of whether you wish to disclose the requested information. However, we encourage our members to participate in these surveys as they provide us with important information that helps us to improve our services or services that may offered on our Site or via email by our affiliates or third-party advertisers.

6. SHARING YOUR INFORMATION

Confidentiality
The Heritage Archives only shares Your Information with others when we have your permission or under the types of circumstances described in Our Privacy Policy. In addition, we limit access to Your Information to only those employees who we believe reasonably need to come into contact with that information to provide products or services to you or to do their jobs.

Third Party Advertising
The advertisements that appear on the Site are generally delivered through internal software operated by The Heritage Archives. As noted above, we may use Your Information to provide you with advertisements that are targeted to your specific needs and interests. These advertisements link directly to third party sites. The Heritage Archives has no control over the content or privacy policies of such other sites, and therefore we encourage you to review such content and policies prior to submitting any personal information to them. We may share certain aggregate information, such as demographic information and the number of times that our members have viewed an advertisement, with our third party advertisers. This information is not linked with any personally identifiable information, and we do not provide any such information to third party advertisers.

The Heritage Archives may use aggregated, statistical information to describe our membership and to establish advertising and other business relationships with third parties. The Heritage Archives may serve you with targeted advertisements based on your personal and/or profile information, but The Heritage Archives does not provide any of this personal and/or profile information to an advertiser or any third party with the exception of those uses expressly disclosed in this policy. However, if you click or view an ad on our site then you consent to the likelihood that the advertiser will assume that you meet the targeting criteria, if any, used to display such ad and, as described above, you will be subject to the advertiser's privacy policy and information collection practices (if any).

Third Party Ad Servers
The Heritage Archives does allow other companies, called third party ad servers or ad networks, to display advertisements on the The Heritage Archives Site. Some of these ad networks may place a persistent cookie on your computer. Doing this allows them to recognize your computer each time they send you an online advertisement. In this way, ad networks may compile information about where you, or others who are using your computer, saw their advertisements and determine which ads are clicked on. This information allows an ad network to deliver targeted advertisements that they believe will be of most interest to you. The Heritage Archives does not have access to or control over the cookies that may be placed by these parties on your computer, and has no control over these parties' privacy policies or information collection practices (if any).

Service Providers
We may sometimes use a third party to provide specific services on our behalf, including sending e-mails to our members, conducting member surveys, processing transactions or performing statistical analysis of our services. In these cases, we may provide certain personal information, such as your name and e-mail address and other financial information necessary for the service to be provided. However, these third parties are required to maintain the confidentiality of this information and are prohibited from retaining, sharing, storing or using this information for any other purposes.

The Heritage Archives may provide certain portions of Your Information, such as your email address or name, back to your ISP if we have an existing advertising relationship with them. This is done to allow them to target or discontinue your exposure to our advertisements, once you have become a participating member of our Site. As part of our agreement with your ISP, they will be required to maintain this information in a confidential manner and use it solely for the purpose described in this Policy.

7. Legal Matters; Protection of Rights, Property and Interests; Safety

We may, without your consent, access and disclose Your Information, any communications sent or received by you, and any other information that we may have about you or your account as may be required by law, regulation, rule or court order; pursuant to requests from governmental, regulatory or administrative agencies or law enforcement authorities; or to prevent, investigate, identify persons or organizations potentially involved in, or take any action regarding suspected fraud, violations of our Terms of Service, or activity that appears to us to be illegal or may expose us to legal liability. Additionally, we may disclose Your Information in situations that we believe to be emergencies involving potential threats to the physical safety or any person or property if we believe that Your Information in any way relates to that threat.

8. CHANGING, CORRECTING OR REMOVING YOUR INFORMATION

The Heritage Archives provides you with ways in which you can update Your Information. To make changes to Your Information, please login to the Site and you may change Your Information.

If you wish to have your membership removed from the Site for any reason, you may do so. If you have any problem removing your membership, please request assistance. Upon removal of membership from the Site, we may retain Your Information for a reasonable period of time in our internal databases and systems.

COMMUNICATIONS FROM The Heritage Archives
As a member of The Heritage Archives, you will receive our customary business communications (e.g., email address confirmation, renewal notifications, new product offerings, administrative messages, other offline communications, etc.) at your email address or street address. We may also send such communications to you through the Message Center. In addition, you may be automatically enrolled in one or more of our email subscription programs, such as "The Heritage Archives Connections". While we reserve the right to send you our customary business communications without offering you the opportunity to opt-out of receiving them, we do provide you with the opportunity to select whether or not you wish to continue to receive our subscription-based emails. You can update your email preferences by logging onto your "My Account" page on the Site. In addition, each subscription-based email communication from us contains instructions on how you can remove yourself from the mailing list for that specific email subscription program. In such a case, you will continue to receive our customary business communications, as well as communications for other email subscription programs that you have not previously opted-out of. Please keep in mind that any changes that you make to your email preferences may take up to ten (10) business days to process.

THE SECURITY OF YOUR INFORMATION
We have instituted physical, electronic and procedural safeguards to store and maintain Your Information in a secure environment. For example, when confidential information is transmitted through The Heritage Archives, it is encrypted by using Secure Socket Layer (SSL) software. You will also be required to use a password to access certain pages on the Site where certain types of Your Information can be changed or deleted. It is therefore important for you to protect against unauthorized access to your password and emails that we may send you and to your computer. You take full responsibility for maintaining the confidentiality of your password. Furthermore, while we have implemented safeguards, you should be aware that internet security technology rapidly changes. We cannot guarantee that the safeguards we employ today can protect Your Information from the threats of tomorrow. You should also be aware that despite our efforts, factors beyond our control may result in disclosure of Your Information. Accordingly, we are not in a position to guarantee that Your Information will be secure under all circumstances.

A NOTE ABOUT INTERNATIONAL USERS
We collect, process and maintain Your Information in the United States, where privacy laws may not be as protective as in your home country. If you are using the Site from outside of the United States, by providing Your Information to us you are consent to the transfer of Your Information to the United States for processing and maintaining in a manner consistent with Our Privacy Policy.

A SPECIAL NOTE ABOUT THE PRIVACY OF MINORS
In compliance with the Children’s Online Privacy Protection Act and fair information practices, we will not knowingly allow children under the age of 13 to become members. If we later learn that a child under the age of 13 is a member, then that child’s membership will be terminated. We collect, use and disclose information about minors aged 13 to 17 in the same manner as we do for adults. The Heritage Archives believes that it is especially important to protect children’s privacy online and encourages parents and guardians to spend time online with their children to participate and monitor their Internet activity. If you are under 18, we require that you get your parent’s permission before disclosing any information about yourself to anyone on the Site. We do not filter advertisements or other content that children may receive, such that they could receive content and materials that are inappropriate for children.

9. CHANGES TO OUR PRIVACY POLICY

The Heritage Archives may update this policy from time to time as our information practices are modified or changed. If we make any material changes to this policy, we will notify you here, by email (sent to the primary e-mail address specified in your account) or by means of a notice on the Site for a period of not less than thirty (30) days prior to the change. We encourage you to periodically review this page for the latest information on our privacy practices.